Create consumer segment
Last updated
Last updated
Go to UPlay content > Consumer segments.
Click Tools icon at right-side and click +New. A new window will pop up.
At Consumer Segment Edit screen, input values into respective fields.
Priority *
Display or price usage sequence at UPlay package details
Dropdown
Title *
Name of consumer segment or organisation
Textbox
Short code *
Acronym of consumer segment or organisation
Textbox
Additional information
Textbox
Recency
Selectable options: (a) No purchases yet (b) Within 18 months (c) Within 6 months (d) Within 3 months (e) Within 1 month (f) Within last fortnight
Dropdown
Frequency
Selectable options: (a) No purchases yet (b) 1-3 purchases within last 12 months (c) 4-6 purchases within last 12 months (d) 7-9 purchases within last 12 months (e) 10 or more within last 12 months
Dropdown
Monetary
Selectable options: (a) No purchases yet (b) $20 or less (c) $21 to $50 (d) $51 to $100 (e) $101 to $200 (f) $201 or more
Dropdown
Memberships
Single or multiple memberships can be added. Select single membership at each time, repeat to add more memberships.
Dropdown
Click Save to proceed with changes or Cancel to exit without saving.
Once saved, newly added consumer segment will appear in the listing.